Work Experience

Experienced Product and Project Manager, proven track records in delivering total solutions integrating multiple platforms

Project Manager

Marketing Automation Canada, 04/2023 – 01/2024

Managed Salesforce, Marketo, Pardot implementation projects for key clients under waterfall methodology
Engaged with key accounts from project initiation (sales process) to project closing
Worked with implementation team on estimation and solutions; created proposal and invoices to achieve deal closing
Chaired project meetings, prepared regular project update reports and reacted to project risks
Conducted requirement workshops and formulated detail requirements within project budget
Perform cross-selling and up-selling to existing clients
Managed both internal development team in Canada and offshore team located in US, Europe & India
Suggested project operation flow and established guidelines, standards and templates to the team
Led the email marketing platform migration for a machinery group with 15+ operating companies

Project Manager

Laputa Technologies, 03/2021 – 12/2022

Direct supervised a team consisting of Business Analysts, Developers and UI/UX Designers
Oversaw more than 20 projects at total over CAD 1 million revenue
Provided CRM solutions with system integrations between Salesforce, web app and payment gateways
In-charge of the cycle from pre-sales, planning, development, testing, rollout and maintenance
Engaged with key clients and built long lasting relationships
Collaborate with cross-functional teams in delivering solutions with multiple platforms integrations
Conducted workshops in understanding current operating procedures and identified impacting stakeholders, systems and tools
Crafted solutions with system integrations between Salesforce, web app, ERP and payment gateways
Drafted as-is and to-be flow diagrams on business process under the suggested solutions
Created technical documents such as sequence diagrams and architecture diagrams
Chaired project meetings, provided regular project updates and reacted to project risks
Salesforce configuration on objects, fields, permission set, profile, flow, etc.
Boomi configuration on system integration (Rest API, EDI, Database) and data transformation
Created test case documents for user review, performed initial SIT verifying APIs by using Postman
Sequence diagram creation illustrating the interaction process between systems
Set up JIRA and Smartsheet to allow project planning and task tracking under both agile and waterfall
Prepared project documentation such as RACI, communication plan, Gantt chart, functional specifications
Led the donation and management platform implementation for a global refugee agency

Business Application & Solution Manager

PURE International, 07/2020 – 03/2021

Served as the product owner of the Microsoft Dynamics CRM and POS platform, in charge of digital transformation for the chained fitness centers, retail shops and restaurants
Issued RFP, requirement specifications, and managed vendors on the deliverables
Provided all-rounded project management under SDLC
On-site POS setup and configuration at stores
Communicated with the C-suite and started the CAD 200K budget digital revamp project

Digital Manager

Hong Kong Maxim’s Group, 01/2019 – 07/2020

Direct reported to Senior Manager and IT Director; and supervised a team of 3 project coordinators
Led eCommerce website revamp, achieved 40% cost reduction and enhanced data accuracy
Owned the CRM reward program with 5MM end users, managed multi-platform IT solutions delivery including eCommerce website, mobile app, CRM, POS and ERP
Recommended different digital transformation solutions including market analysis automation, digitalization of in-store and eCommerce ordering, CRM integration on multi-channel ordering
Completed 4 extra large digital projects, each project involved integration between 5 or more systems
Created eCommerce sales dashboard for sales trend analysis
Involved in on-site ordering kiosk setup and deployment
Provided support on business as usual for existing maintenance and daily enquiries
Crafted business case documents by studying as-is operation and technical stacks
Drafted wireframes and flow diagrams to illustrate the solution design
Set up A/B testing facilitating data driven decision on UI and UX
Engaged in scrum of scrums, leading the agile teams and resolving project issues for the team

Project Manager / IT Manager

Ignitor Media Solutions / CHAIN Technology / XDynamics, 06/2015 – 01/2019*

Supervised 3 teams (Creative, Development and Project), setting up internal workflows under JIRA for Scrum project management to manage timeline and deliverables
Planned product roadmap and performed feature re-prioritization regularly reacting to market and development status
Conducted workshops to gather user feedbacks for insights on updates and enhancements
Setup project management standard and the scrum team under startup environment
As the scrum master, ensured flawless execution of projects under Agile scrum
Monitored resources with burn down chart and projected the timeline, advised management on the suggested arrangement
Employed and setup JIRA for Sprint management, hosted scrum meetings (Sprint planning, review, retrospective and daily standups) with the team as scrum master
Worked with CTO and Product Director to create epic and user stories
Successfully led the team in delivering the drone product showcase at CES 2018 Las Vegas.

*working at 3 startup companies under the same founder

Project Manager / Business Analyst

Mirum (part of J. Walter Thompson and WPP), 09/2012 – 06/2015

Managed across more than 15 projects for different sectors within nearly 3 years at total budget around CAD 1.5 million
Participated in idea pitching, invoicing, and client success management
Performed business analysis for clients, delivered websites with responsive and web accessibility support.
Configured Google Analytics and Tag Manager for web performance tracking